The same fund, every draw: one giant cheque, or lots of winners.
Our aim is simple — share the pot amongst more people. We keep the top prize attractive and lift the bottom prize into something genuinely meaningful, so a single fund creates many real winners instead of one — 26 in the first £10,000 draw, growing with the pot. The National Lottery pours most of every draw into one ticket, or lets it roll until it does. We do the opposite: cap the biggest prize and share the rest across the field.
Cap the biggest, share the rest.
Our draw is simple. We take the prize fund and cap the top prize at 15% of it, or £2m, whichever is lower. That top prize stays attractive, but it never runs away. Everything above the cap is shared across further tiers — so a single fund creates many real wins instead of one. Tier sizes grow with the pot.
This month's launch draw has a £10,000 prize pot, so the payouts are fixed regardless of ticket sales. Future draws scale with the pot as shown below.
Same fund. A different idea of winning.
The National Lottery takes millions and hands most of it to one ticket, or no one at all. We take the same money and turn it into many more winners, every one of them walking away with a prize worth winning.
Same fund. A different idea of what winning should look like.
Example draws — the same fund, shared our way.
Three real UK Lotto draws. What actually happened on the night, and what the same money would have looked like split the Snaffle Raffle way.
The biggest fund ever · £117.7m
A £66m jackpot rolled over with nobody matching all six numbers, and the fund kept climbing toward one eventual ticket.
- 1 winner£2,000,000 ea
- 5 winners£4,700,000 ea
- 25 winners£1,180,000 ea
- 100 winners£470,000 ea
A big rollover · £25m
£25m sat in the fund and not one person matched all six numbers, so the money rolled to the next draw.
- 1 winner£2,000,000 ea
- 5 winners£1,000,000 ea
- 25 winners£250,000 ea
- 100 winners£100,000 ea
A typical Saturday · £11.47m
Below the jackpot, winners received £30 or a free lucky dip.
- 1 winner£1,720,000 ea
- 5 winners£460,000 ea
- 25 winners£115,000 ea
- 100 winners£46,000 ea
The more we take in, the bigger every prize.
We start small and honest — a £10,000 launch-scale fund still creates 26 winners. As more people play, the fund grows: the top prize climbs (capped at £5m so it never runs away), and the rest is shared across up to four tiers — 5 second-tier winners, 25 third-tier winners, and a fourth tier of up to 100 winners that flexes with the fund. All figures are illustrative — actual prizes depend on the final prize fund.
| Prize fund | Top prize 1 winner · capped | 2nd tier 5 winners | 3rd tier 25 winners | 4th tier up to 100 winners | Total winners |
|---|---|---|---|---|---|
| £10,000 | £2,500 | 5 × £500 | — | 20 × £250 | 26 |
| £25,000 | £5,000 | 5 × £1,500 | — | 50 × £250 | 56 |
| £50,000 | £12,500 | 5 × £2,500 | 25 × £500 | 50 × £250 | 81 |
| £100,000 | £25,000 | 5 × £5,000 | 25 × £1,000 | 100 × £250 | 131 |
| £250,000 | £50,500 | 5 × £10,000 | 25 × £2,500 | 87 × £1,000 | 118 |
| £500,000 | £100,500 | 5 × £25,000 | 25 × £7,500 | 87 × £1,000 | 118 |
| £750,000 | £150,000 | 5 × £35,000 | 25 × £10,000 | 70 × £2,500 | 101 |
| £1,000,000 | £250,000 | 5 × £50,000 | 25 × £10,000 | 100 × £2,500 | 131 |
Where every £1 goes
How draws typically split your money, and how we differ.
Where your pound goes
Every operator divides your pound differently between prizes, good causes and its own costs. The ranges below are typical for each type of UK draw. They are illustrative context, not figures for any named operator.
The lotteries return around half or more to players, but concentrate most of it on a single jackpot. Prize-draw operators vary widely, and some do not publish a full breakdown of where the money goes.
Snaffle caps its top prize and spreads the prize fund across multiple winners, with a fixed share to good causes.
| Operator | To players (prizes) | To good causes | To costs, duty & profit | Prize structure |
|---|---|---|---|---|
| Snaffleour model | 60p | 25p | 15pCovers Snaffle's platform, operating costs, advertising, proposition, age verification checks, payment fees and VAT | Prize fund spread across multiple winners across several tiers, with the top prize capped. |
| National lotteriestypical published range | 50–58p | 23–28p | 15–22pDuty, retailer commission, running costs and operator profit | Player share weighted toward a single jackpot, which can roll over if not won. |
| Society lotteriestypical published range | around 40p | at least 20p | up to 30pOperator costs, marketing and profit | Often shared or location-based prizes, so a win may be split between several ticket holders. |
| House and car prize drawstypical range, rarely published in full | 10–25p* | varies, often under 20p* | the remainder*Mostly marketing and advertising, plus operations and profit | Usually one headline prize awarded to a single winner. |
All figures are shown as a % of receipts after any VAT. *Prize-draw figures are indicative ranges. Most prize-draw operators do not publish a full pence-per-pound breakdown, so these should be treated as illustrative rather than exact.
Notes on the figures. The ranges shown are typical published or reported splits for each type of operator in the UK, not figures for any one named company. They are given for general context only and will vary between operators and over time. Snaffle's own split is fixed and published: of every draw's receipts (entry payments after any VAT), 60% becomes the prize pot, 25% goes to the good causes members vote for and the rest (~15%) covers card processing, running the draws and Snaffle itself. See where every £1 goes for the full definition.
Sources
- Gambling Commission — published industry statistics on lottery and prize-draw returns to players and good causes. Gambling Commission, Industry Statistics
Figures accessed and correct as at July 2026.